Cassel Begins New Role as Associate Executive Director – Development Advisory Services for American Baptist Foundation (ABF)

ABCUSA > Latest Features > Cassel Begins New Role as Associate Executive Director – Development Advisory Services for American Baptist Foundation (ABF)

Cassel Begins New Role as Associate Executive Director – Development Advisory Services for American Baptist Foundation (ABF)

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VALLEY FORGE, PA (ABNS 1/14/20)—The American Baptist Foundation (ABF) is pleased to announce that as of January 1, 2020, Linda Cassel has been promoted to the position of Associate Executive Director of Development Advisory Services.  As ABF’s Strengthening Your Financial Future program has grown in significance, Cassel has been instrumental in leading the Development Advisory staff, providing planned giving education and consultation services within the American Baptist family.

As part of her new role, Cassel will continue to report to Rev. Perkin Simpson, ABF’s Executive Director, and provide strategic support with the goal of furthering ABF’s relationship outreach and educational initiatives.   Simpson remarks, “Linda is a tremendous leader and has worked with me during my entire time at ABF.  I look forward to seeing how God will use her to strengthen the financial futures of our Members* and broader ABC family.”

Cassel has been working with the Foundation since January of 2008 and manages the training and development of our regions, partners and donors. “It is a joy and honor to work with the AB Foundation and our partners,” Cassel says, “In the coming years, I see the vital need for a sustainable pathway to grow the financial future of our ministries. A pathway where provision follows vision and commitment to the work of the Lord encourages generosity.”

With over 20 years of experience in financial planning and investments, Cassel has held securities licenses Series 6 and 63 as well as Pennsylvania health, life and annuities licenses.  She attended Alderson Broaddus College, and as a lifelong American Baptist she enjoys combining her knowledge of finance and charitable estate planning to further the work of ministry and mission. Cassel is a member of the Estate Planning Council of Northeastern PA, the National Society of Certified Senior Advisors and the Partnership for Philanthropic Planning of Philadelphia. Cassel earned the Chartered Advisor in Philanthropy, CAP® designation from the American College, Bryn Mawr, PA.

*American Baptist Foundation Members include International Ministries (IM), American Baptist Home Mission Societies (ABHMS), and the Multi-Region Corporation (MRC), which consists of the majority of American Baptist Regions. 

American Baptist Churches USA is one of the most diverse Christian denominations today, with approximately 5,000 congregations comprised of 1.3 million members, across the United States and Puerto Rico, all engaged in God’s mission around the world.